I have been the sales and marketing director of the Febal cucine group for 20 years, until 2009, gaining a broad knowledge on everything that concerns design and marketing within the furniture industry.
I began my career within the Febal group as director of the "Bagno in" company in 1987, which turned out to be an innovative concept as many competitors ended up following our lead.
In 1991, the Febal group bought RB Rossana cucine, located in Bergamo, a very well established and highly design driven brand. Here I took the role of general manager in charge of both restructuring and business development of the actual company until 1994. After this wonderful experience, I went back to Febal cucine as marketing director until 2009, with astonishing results in terms of growth and brand awareness
In March 2016, A meeting with Gianluca Marsili and his family sparked the idea behind a project I worked on during the 6 years long period of non-compete clause after the Febal group was sold.
Something quite hard to explain happened, like an instant connection that led us to an incredible achievement: the creation of Opera Cucine.